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High Point, Show Recap

S&H Rugs' Latest Hand-Knots Proved a Hit at High Point Market

S&H Rugs's SAMS booth was already humming with buyers looking for the latest hand-knots on the Friday prior to the official start of the show.

Carol Tisch
11/2/2021
Image of sh rugs team in high point booth
The S&H team was ready to greet High Point shoppers on Friday in its SAMS booth.

HIGH POINT, N.C. -- S&H started High Point Market off with a bang, with very heavy traffic on Friday -- before the show officially opened.

The hand-knotted rug merchant's SAMS booth, which it doubled in size at the June High Point Market, showcased an area of trending looks, including plenty of still popular blue designs, up-date traditional styles and undyed natural wool rugs.


While blue and gray area rug designs continue to trend, plenty of fashion-forward colors were on display at the S&H booth.

Buyers were impressed with the Vintage collection, which owner Ori Wilbush describes as an on-going trend and the very popular undyed Natural wool collection continued as a best seller. "This collection is in the natural sheep colors -- charcoal gray, beige -- all 100 percent wool with cotton. It's a hit across the country from Connecticut to Texas to Florida," Wilbush said. 

A vintage pink rug, which was a red and navy Persian Heriz in its original iteration grabbed shoppers into the booth as did the company's Best of Market design, a blue updated traditional look with contrasting border. "Blue is always in demand," Wilbush explained. "It's all-American and designers love it as much as their clients do. This rug has four to five shades of blue with a beautiful abrash."

Below is a tour of the S&H Rugs booth and some of its most popular rug styles on show at the High Point fall event.


The S&H Rugs' top seller at High Point is it classic blue-bordered hand-knotted rug, rear left.


Art Deco looks are gaining traction with S&H Rugs designer clients. Above, an Art Deco geometric hand-knotted of Ghazni wool.


Ori Wilbush points out the sumptuous hand of a new Art Deco wool and silk circle design. In the foreground, designers
continued to buy traditional Oushak looks in updated palettes with pops of color.


Among S&H Rugs' most popular collections is its Natural range, hand-knotted of undyed wool.


Updated traditional designs in warm palettes remain a popular choice with S&H Rugs' clients.


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