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High Point, Show News & Business

Kaleen Expands HPMKT Showroom, Debuts New Collections and Grows Hilary Farr Program

Kaleen will show off three new collections, including two new Hilary Farr collections, and a newly expanded and revamped High Point Market showroom for the upcoming fall Market.

10/11/2021
image of high point building exterior with billboard of Hilary Farr
Kaleen grows its popular area rug program with celebrity designer Hilary Farr at the fall 2021 HPMKT.

HIGH POINT, N.C. -- Kaleen debuts three new area rug collections, including two new Hilary Farr assortments and shows off an expanded and re-designed showroom, located at Showplace 2345, for High Point Market, Oct. 16-20.

Monty Rathi, Kaleen COO, said, "This High Point Market, we have a lot of exciting news to share. Our biggest news is the return of Hilary Farr, who will be debuting two new collections which will focus on her 100 percent sustainable jute collection as well as a new machine-made collection made from recycled polyester. Kaleen is also debuting a brand-new machine-made collection that we are calling Roslyn, and some striking new additions to the trendy Eclectic collection." 

In addition, Kaleen, which celebrates 25 years in the business in 2021, will highlight several
high-profile roll outs from earlier this year, including its new LUXE brand, as well as its top sellers and fan favorites on social media from current rug collections.

Design Hilary Farr, who launched her inaugural rug collection with Kaleen two years ago, expands the collaboration at the fall market. "My collections are focused on love – love for the earth above all else. Sustainability is very important to me," Farr said. "Kaleen Rugs also shares this passion of mine and has been able to create my Natural Jute collection of rugs made from a blend of jute, cotton, and wool, making them 100 percent sustainable. My Natural Jute collection comes in various colors, geometric patterns, and shapes with hints of southwestern flair.

“My next collection I am calling Sterling Impressions. The Sterling Impressions collection is designed to inspire imagination. It is a 100 percent machine-made rug collection made from recycled polyester yarn. It is a silver and gray-based design with splashes of blues, golds, and deep reds and, I am sure that you're going to love it."

Kaleen also debuts a newly re-designed and expanded showroom, said Brian Brigham, Kaleen's director of marketing & public relations, "Buyers can expect to see an entirely new design focused on creating easy shopping spaces for our customers. The new Kaleen showroom incorporates a fusion of fun and traditional style -- giving our shoppers and guests a space to relax and unwind. On top of our refreshed space, we are bringing back catered lunches and a full-service bar for the first three days of the market. We are also taking appropriate precautions, including wearing masks for employees and guests, daily disinfecting of common areas, and a hand sanitizer station."

The Kaleen High Point Showroom is located in Showplace showroom 2345. Kaleen Rugs will be open daily from Oct. 16-20, from 8 a.m.-7 p.m.
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