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Design, Handmade

The Rug Company Debuts Modernist Studio Collection

Luxury area rug showroom The Rug Company debuts its studio designed modernist-inspired hand-knotted Future Forms rug collection.

RugNews.com Editors
a modernist inspired geometric rug from the Rug Company
The Rug Company debuts the hand-knotted wool and silk Future Forms rug collection. Shown, Gem

NEW YORK -- The Rug Company rolls out its new Future Forms hand-knotted rug collection featuring five modernist-inflected geometric motifs.

The collection of five designs, created by the New York and London-based studio, were created by the rug maker's in-house design team.

“Creating this collection required a delicate balancing act," stated Ying Ying Birabi, head of product design & collaborations (UK & Europe). "We combined graphic yet simple geometries with sophisticated color palettes, brought to life with the wool and silk yarns woven by our artisans in Nepal.”

The starting point for Future Forms was the mid-century design movement, Birabi noted, adding "but as our research developed, we were quickly drawn to broader artistic references outside of this timeframe. To incorporate these eclectic concepts into a collection, we trialled different motifs and colors in paint, paper and other design tools, meaning we were able to put our stamp on these iconic movements and create five contemporary rugs."

From the Future Forms collection by The Rug Company, Form features a cut pile and flat loop construction.

All designs in Future Forms are hand-knotted of wool and silk in a 100 knot count. The Boulder and Forma, designs offer a cut pile and flatloop construction; and Dancer, Gem and Plexa feature a cut pile.

"Our studios had a lot of fun creating the Future Forms collection," stated Abby Olson, US studio director. "Our main goal was imbuing a sense of sophisticated playfulness through unique color combinations and exaggerated shapes. The earthy tones of Boulder – sage, olive, and soft clay – has been my favorite color palette lately,"

Future Forms' Boulder design offers a unique and playful color palette with exaggerated shapes.
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