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Social Responsibility

​Spanish Designer Agatha Ruiz de la Prada Joins Forces with ​Lorena Canals for Breast Cancer Awareness

October is Breast Cancer Awareness month, and Spanish designer Agatha Ruiz de la Prada collaborates with Lorena Canals to create a special area rug that donates a portion of proceeds to that cause.

image of designers with new rugs and poofs
Lorena Canals, standing, collaborates with designer Agatha Ruiz de la Prada to create the Agatha Puffy Rug for breast cancer.

BARCELONA – Spanish designers Agatha Ruiz de la Prada and Lorena Canals, who founded her eponymous rug studio, team up to create the Agatha Puffy Rug, which will contribute a part of its proceeds to breast cancer awareness.

With this charity product, Lorena Canals contributes to the Sandra Ibarra Foundation, giving back a part of the sales of the Agatha Puffy Rug to the organization's Escuela de Vida (School of Life) project – the first school for cancer patients and survivors, with the aim of registering all cancer survivors in Spain and identifying and responding to all their physical, emotional and social needs.

In addition, the textile firm Lorena Canals continues to support its own Sakûla charity project for the schooling of underprivileged children in northern India – two good causes that make this rug a meaningful product that gives back for both children and women.

The special Agatha Puffy Washable Rug reworks Lorena Canals Puffy Love rug in a bolder, passion red version, as seen through the eyes of fashion designer Agatha Ruiz de la Prada.

The newly revamped rug takes the shape of the designer’s iconic red heart with a smaller heart-shaped cushion attached to one side, in a contrasting shade of fuchsia pink. Originally conceived as nursery room decor in its softer pink version, the new design makes for a bolder, livelier decor not only suited to the little ones but a fun piece that will add an eye-catching touch of color to any corner of the home.

Sustainably handmade in India by its skilled artisans, tufted in 100 percent natural cotton and tinted with non-toxic dyes, the entire piece, including the cushion, is machine-washable to ensure the safety and hygiene of children’s spaces, making it absolutely worry-free. It comes neatly packed in a practical customized, cotton tote bag. A complimentary Oli & Carol teething toy is included as a gift for every purchase made of a Puffy Agatha washable rug on Lorena Canals' online store.

About Lorena Canals

Established in 1990 and pioneers of the washable rug concept, Lorena Canals are makers of natural cotton and wool rugs with matching textile accessories for home decor that are both stylish and practical, designed in Barcelona and handmade in India.

With two factories of its own in India, offices in Barcelona and New York, as well as warehouses in Europe, Asia and the United States, the designer works side-by-side with more than 170 artisans who take care of every detail in a fully handmade manufacturing process.

The brand prides itself on quality in every aspect of production. Natural raw materials, non-toxic dyes, fair trade and sustainable manufacturing are the values by which it stands. Also, founders of the Sakûla charity project which provides educational support to underprivileged children in Northern India. Every purchase of Lorena Canals’ products helps improve these children’s lives.

Lorena Canals offers contemporary home decor, yet practical and worry-free. Ideal for kids' rooms, nurseries, and for the home as a whole, allowing for mix & match, for a perfectly coordinated decor. Its rugs and accessories are available in a wide variety of designs, colors and sizes to suit everyone’s style and meet the needs of modern life.
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