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Retail

Pottery Barn Kids & PB Teen Roll Out Exclusive Collection with EttaVee

The new program of nursery décor, bedding, rugs, and decorative accessories are designed by  Jessi Raulet, the creator behind EttaVee, and features hand-painted animal prints, bold patterns, and signature use of colors.

RugNews.com Editors
5/7/2021
The Pottery Barn collections bring the bold and cheery world of Jessi Raulet's EttaVee to baby, kids and teen rooms. Shown, Painterly stain resistant rug.

SAN FRANCISCO. --  Pottery Barn Kids and Pottery Barn Teen, portfolio brands of Williams-Sonoma, Inc. (NYSE: WSM) ), the world’s largest digital-first, design-led and sustainable home retailer, today debut a collection of home furnishings in partnership with EttaVee, the vibrant brand created by artist and influencer Jessi Raulet. The ‘EttaVee x Pottery Barn Kids’ and ‘EttaVee x Pottery Barn Teen’ collaborations bring Jessi’s hand-painted animal prints, bold patterns, and signature use of colors to nursery décor, bedding, rugs, and decorative accessories.

“Jessi’s bright art evokes optimism and joy,” said Allison Spampanato, Senior Vice President of Product Development. “The collections bring the bold and cheery world of EttaVee to baby, kids and teen rooms with quality pieces that are both statement-making and functional.”

The Pottery Barn Kids collection draws inspiration from Jessi’s experience as a mother, the art she creates with her daughter and in seeing the world through a child’s eyes. The playful gold, blue and pink shades incorporated into the bedding and pillow designs were created to evoke the feeling of sleeping near a rainbow, taken directly from a pattern Jessi hand-painted.


The new EttaVee for Pottery Barn Teen includes the playful rainbow-colored leopard print hand-tufted wool Brush Leopard area rug. 

The collection for Pottery Barn Teen focuses on art influenced by her travels and life in France. The color-forward twist on leopard print for the rug and bed sheet set is translated from a painting inspired by her self-proclaimed fierce yet soft personality. The collections create a space that encourages creativity, play and joy.

"I'm thrilled to partner with a highly regarded family of brands, such as Pottery Barn Kids and Pottery Barn Teen! Their high quality and stylishly chic products provide the perfect canvas for my artwork. My hope is that these collections invite optimistic pops of color, positive vibes and sparks of inspiration in homes everywhere!" said Jessi Raulet.

About Pottery Barn Kids

Introduced in 1999, Pottery Barn Kids offers exclusive children’s home furnishings available online and in stores globally to create kid-friendly, eco-conscious, stylish and innovative spaces. As a leader in the industry, Pottery Barn Kids’ mission is to bring the utmost in quality, sustainability and safety into every family’s home. Products are rigorously tested to meet the highest child safety standards and are expertly crafted from the best materials to last beyond the childhood years. Pottery Barn Kids is a member of Williams-Sonoma, Inc. (NYSE:WSM) and participates in The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the family of brands.

About Pottery Barn Teen

Introduced in 2003, Pottery Barn Teen offers exclusively designed, sustainable home furnishings dedicated to creating spaces that reflect who teens are and how they live. Available online and in stores globally, Pottery Barn Teen brings the best in quality design with a focus on eco-friendly and sustainable materials that have a low impact on the environment. Pottery Barn Dorm, launched in 2010, is Pottery Barn Teen’s offering of dorm furniture and essentials with the same quality and commitment to style. Pottery Barn Teen is a member of Williams-Sonoma, Inc. (NYSE:WSM) and participates in The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the family of brands.

About EttaVee

Jessi Raulet, the creator behind EttaVee, is an American artist, designer, and influencer based in France. She loves all things bright and colorful - seriously, the more color the better! After working 5+ years as an art director in the advertising industry, she set out on her own to build the colorful world of EttaVee! Her work has been licensed globally and has been featured by: Good Morning America, Dancing with the Stars, FabFitFun, Success Magazine Podcast and others. For more information, visit http://www.ettavee.com.
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