Welcome to Rug News

Surya Ad Momeni Ad Dynamic Rugs  S&H Tower
  • Printer Friendly Version
  • Decrease Text SizeIncrease Text Size
  • PDF
Area Rugs, Designers

Architectural Leader Gensler Collaborates with Ben Soleimani on Gensler X Ben Soleimani Rug Collection

The launch of the Gensler x Ben Soleimani Collection marks Soleimani’s foray into the contract rug market and a design collaboration of leaders in their respective industries.

8/1/2025
Gensler x Ben Soleimani Rug Collection
The new Gensler x Ben Soleimani Rug Collection debuts first hand-knotted designs. Shown, Grid
 
LOS ANGELES -- In collaboration with global architecture and design firm Gensler, Ben Soleimani announces the debut of the Gensler designed hand-knotted contract rug collection – Gensler x Ben Soleimani Collection. This is Ben Soleimani’s first collection for the contract market. Gensler’s unique designs are paired with the artistry for which Ben Soleimani is known around the world.

The collaboration started as the Gensler design team pulled a huge array of diverse inspiration -- everything from architecture and art to what they termed ‘beauty in the banal’, shadows, pencil rubbings and ‘ordinary’ textures that through a textural lens morphed into the extraordinary.

"Every hand-knotted rug in this collection is a study in balance — between performance and beauty, innovation and tradition. It reflects our commitment to craftsmanship, sustainability and function at the highest level, without compromise," states Soleimani.

For decades, Soleimani has been at the forefront of sustainable rug design, continuously pushing the boundaries of performance fiber innovation. His dedication to advancing his proprietary performance fiber technology has culminated in an unparalleled achievement: fibers crafted from upcycled PET bottles that he says are virtually indistinguishable from natural wool.

“In the creation of this collection, we tapped into the global Gensler network in order to bring forth diverse design viewpoints including the modern, contemporary, organic, and industrial,” says Gensler product development design director, Daniel Stromborg. “Our goal was to infuse the collection with a range of sophisticated and memorable designs that would create rich layers of color and pattern to both commercial and residential spaces.”

The Gensler x Ben Soleimani Rug Collection will be available exclusively through Ben Soleimani showrooms.

About Ben Soleimani

Ben Soleimani is a premier destination for exceptional hand-knotted rugs and home furnishings, known for refined design, impeccable craftsmanship, and uncompromising quality. Founded in 2019 by renowned designer, rug icon and urban developer Ben Soleimani, the brand has since expanded to include Bespoke by Ben Soleimani for custom offerings and Ben Soleimani Contract — dedicated divisions serving the unique needs of high-end residential, commercial, and hospitality professionals. Together, they offer a one-stop resource for elevated interiors across every scale and setting.

About Gensler

The value of Gensler’s work stems from its positive impact on the human experience. A dynamic and collaborative design firm uniting creativity, research, and innovation, Gensler’s work challenges conventional ideas about architecture and the built environment. Founded in 1965, Gensler has built a team of 6,000 professionals who partner with clients in over 100 countries each year.
Safavieh Trans Ocean Tower HRI Tower