ATLANTA - AmericasMart will
join City of Hope's National Home Furnishings Industry Board of
Directors in its inaugural Atlanta program, Furnishing
Hope, to support cancer and diabetes research at City of Hope
National Medical Center, according to Jeffrey L. Portman, Sr.,
AmericasMart vice chairman, president and chief operating officer.
Staged in conjunction with
the January Atlanta International Gift & Home Furnishings Market and
Atlanta International Area Rug Market, Furnishing Hope marks
the first official City of Hope-associated home furnishings industry
initiative produced at AmericasMart. Home Accents Today extends
the collaboration as official media partner for Furnishing Hope 2016.
"Furnishing Hope unites us
in a common mission for the benefit of all lives touched by City of
Hope's groundbreaking work," Portman notes. "It is our great privilege
to help facilitate an effort of this scope and scale. Those exhibitors
choosing to participate will honor and advance a cause to which we are
firmly committed," Portman adds.
The day of giving is
scheduled for Thursday, January 14, when AmericasMart home furnishings
and gift exhibitors will have the opportunity to support City of Hope by
making a corporate donation or pledging to donate a portion of sales
completed on that day. Exhibitor participation is strictly voluntary
through direct interaction with City of Hope's National Board of
Directors for the Home Furnishings Industry. All funds raised will
benefit ongoing research that impacts cancer and diabetes treatment
worldwide. AmericasMart exhibitors wishing to participate in Furnishing
Hope 2016 can find complete details at www.CityofHope.org/furnishinghope.
"City of Hope's debut on the
AmericasMart stage represents a huge step forward in its home
furnishings industry presence and relevance," observes John Haste,
senior vice president/Business Development, Surya, and a City of Hope
National Home Furnishings Industry Board member. "We believe
Furnishings Hope will be a catalyst for advancement with new support
emerging from the large and growing ranks of Atlanta's exhibitor
community," Haste adds.