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03222018 Nourison Launches New Mobile-Friendly Website with Enhanced Functionality

3/22/2019
NOURISON LAUNCHES NEW MOBILE-FRIENDLY WEBSITE WITH ENHANCED FUNCTIONALITY


The home page for Nourison's new website announces the company's new redesign delivering an enhanced shopping experience for over 10,000 products.


SADDLE BROOK, N.J. -- Nourison has launched a newly designed website at www.nourison.com, with an enhanced online experience to help customers easily explore and shop the company's extensive selection of products and services.

"Building a fast and intuitive website for over 10,000 products was a significant challenge," states Giovanni Marra, Nourison's director of marketing and digital strategy. "We wanted to make the new site easy for both dealers that are familiar with our product line and for customers that want to explore what we have to offer."

Increased website functionality includes quicker page loading (up to 10 times faster), larger and more detailed images and room scenes, and enhanced filtering and recommendations to help explore thousands of products by color, size, style, fiber, and construction. The new mobile friendly-design also makes browsing easy on smartphones, tablets or laptops.

The new Nourison.com now offers dealers, retailers and interior designers an easy online shopping experience, with secure, online ordering capability for all products - including broadloom and custom rugs, as well as individual logins with personalized information and access to support materials.

About Nourison

Nourison is a leading global floor covering company that produces extensive collections of area rugs, broadloom carpet, and home accessories at multiple price points from low to mid-market to luxury. Nourison is one of the few fully vertically integrated companies in its segment, overseeing almost every aspect of the manufacturing process. As a result, the company boasts exceptional speed-to-market, shipping more than 95 percent of its product orders within 48 hours. The focus on customer service has helped Nourison become a valued partner within the home furnishings and hospitality industries to both retailers and interior designers.

Nourison was founded in New York by brothers Alex, Steven, and Paul Peykar in 1980, and remains a family-owned company. Its product assortment includes licensed collections from well-known brands such as CALVIN KLEIN, Kathy Ireland, Waverly, Barclay Butera, Christopher Guy, and more.

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