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Broadloom, Cut & Sew

Thibaut Introduces Debut Collection of AREAS Custom, Cut-to-Order Rugs

Growing its presence, Thibaut announces a category expansion into custom cut and sew area rugs with the launch of AREAS.

7/2/2024
Thibaut's Montecitio custom rug in foyer setting
Thibaut’s collection of AREAS custom area rugs includes the Montecito design combining New Zealand wool and jute.

UNION, N.J. -- Thibaut introduces AREAS, a debut collection of custom cut-to-order, area rugs featuring exclusive, in-house designs. This new category expansion showcases seven distinct styles, shipped to doorsteps in 10 days.

From indoors to out, AREAS is suitable for all spaces of the home. Styles include three 100 percent wool designs, two wool blends, and two 100 [ercemt PET rugs, which are suitable for indoor and outdoor use. AREAS is comprised of sophisticated herringbones, interlaced wool and jute designs, solid tone-on-tone patterns, and playful stripes and chevrons. Colorways include nuanced naturals, graphic black and white, and Thibaut’s signature bold and bright hues.

AREAS’ exclusive designs were inspired by the ethos of well-loved destinations across the country. Like the warm and inviting earth tones of woolen Aspen, the classic awning stripe of the indoor/outdoor Nantucket, and the organic wool and jute weave of Bar Harbor, the names encapsulate the aesthetic and style of each distinct design.


The Nantucket indoor outdoor custom AREAS program rug from Thibaut is made from UV-stabilized polyester PET.

With ease and functionality in mind, each custom cut-to-order area rug includes an attached rug pad suitable for indoor or outdoor use, conveniently eliminating the extra purchase and hassle of positioning traditional rug pads. Machine surging is standard across the assortment, with hand surging offered as a premium upgrade for a nominal fee.

Thibaut AREAS is available now on www.thibautdesign.com. Thibaut, part of the investment portfolio of private equity firm Norwest Equity Partners, has purchased luxury area rug designer and supplier Rosemary Hallgarten.


Newport, from the AREAS custom area rug program by Thibaut, is woven of semi-worsted New Zealand wool.

Established in 1886, Thibaut is the oldest wallpaper company in the United States. Since the company’s inception, Thibaut has evolved into a full-service design house with a diverse product offering of wallcovering, fabric, trim, furniture, and area rugs from Thibaut, Anna French, Coraggio, and Thibaut Fine Furniture. Known for its exceptional and unique designs, the company prides itself on inspiring color palettes, fresh interpretations of classic designs, best-in-class service, and exclusive artwork created by an in-house design team. Thibaut is to the trade only and sold in hundreds of locations around the globe with six flagship showrooms in the US and corporate offices in New Jersey and London.
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