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Broadloom, Cut & Sew, New York, Previews

Nourison Home Introduces New Hand-Loomed Carpet Styles During January Markets

Nourison is rolling out key introductions in its broadloom division with a focus on hand-loomed qualities for the upcoming Surfaces and Las Vegas Markets.

1/19/2024
Group shot of Nourison's new hand-loomed craftwork desert contours collection
Nourison adds the new Nourison's new hand-loomed Craftwork Desert Contours collection for winter shoppers.

LAS VEGAS – Leading floor covering and home accents manufacturer Nourison Home is introducing dozens of new broadloom carpet styles the week of Jan. 22 in their showroom at Las Vegas World Market Center, C112. The showroom will be open to coincide with major flooring expo, Surfaces, running from Jan. 24-26 in Vegas.

“We have put a strong emphasis on the hand-loom, hand-crafted segment of our broadloom business in 2024. This category has helped fuel our growth over the past several years and continues to be the engine that drives our rapidly expanding custom rug business” said Gerard O’Keefe, president broadloom and business development of Nourison Home. “Nourison Home’s custom capabilities are second to none, and the care and craftsmanship that goes into our custom fabrication process is unparalleled.”

The new broadloom styles tell a story of soft color and subtle texture, many of which are hand loomed of wool and wool blends. These new styles will complement current interior design trends and are crafted with the same quality and value that Nourison Home is known for.

New styles and collections include the following:

ODYSSEY


The new Odyssey lineup from Nourison features an organic, casual take on the classic Greek Key motif.
Hand-Loomed in naturally striated high-performance wool and nylon.


DESERT CONTOURS & DESERT LINKS


Nourison's new Dessert Contour and Desert Links (pictured above) are decorative flatweaves that combine multiple
fibers to create unique pile textures. Transitional and modern patterns are intricately woven with specially-dyed yarns.


NIAGRA


The Niagra range offers soothing tonal colors and a flowing organic pattern. Textured flatweave pile adds movement and dimension.

BAJA


Baja features a multi-tone flatweave construction with a decorative low-profile texture. A natural fiber look, hand-loomed
in a practical PET yarn.


LAGUNA


Nourison introduces Laguna, a collection of decorative, textured stripes with a hint of luster. Fine wool, lustrous nylon
and natural cotton create a multi-level loop pile.


Many of Nourison Home’s current and new broadloom styles are hand loomed in 15’ widths, making them perfect for broadloom installs and custom sized rugs. Custom sized rugs are fabricated in Nourison Home’s facility in Georgia and are crafted and shipped in two weeks or less.

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