JAIPUR DEBUTS FOUR NEW COLLECTIONS FOCUSED ON IN-OUT AND NATURALS
Among the new Jaipur Living introductions for Atlanta Market is the Meridian collection of sophisticated indoor-outdoor geometric designs like the triangular Sims shown above. |
ATLANTA -- Jaipur Living is introducing four new collections and an assortment of additions to popular existing lines for summer shoppers at the Atlanta International Gift & Home Furnishings Market, running from July 11-18, 2017.
"The Atlanta Market provides us with the unique opportunity for one-on-one time with our customers," said Michael Callaghan, vice president of sales, Jaipur Living. "In recent years, we have tried to really listen to the needs of the interior design community. As a result, we have expanded our offerings with larger sizes, flexibility with colors, and improved our response time. Our goal is to continue to provide innovative solutions to our customers."
NEW COLLECTIONS
Decora by Nikki Chu
Jaipur Living adds an indoor-outdoor collection to its Nikki Chu program with Decora.
One of Jaipur Living's debuting collections is Decora by Nikki Chu, a range of 11 indoor-outdoor flatweaves."I saw an opportunity to bring amazing designs to a category that has previously been fairly mundane," said Chu. "With Decora, we are bringing the elements of ethnic, tribal, and modern globalism into the designs by introducing cool colorways and patterns."
The range is crafted from 100 percent polyester and features an MSRP of $251 in 5x8.
Meridian Collection
Jaipur Living introduces the high-low outdoor Meridian Collection for shoppers in Atlanta.
Geometric shapes and a high-low texture are the hallmarks of the debuting Meridian collection. The range is made of 100 percent polyester and carries a suggested retail price of $279 in 5x8.
Roland Collection
The debuting in-out Roland collection by Jaipur Living is crafted from bleached fibers.
The Roland collection also debuts at the Atlanta International Gift & Home Furnishings Market. This range grows Jaipur Living's "new naturals" program which is crafted from a blend of jute and recycled plastic bottles. Roland carries an MSRP of $699 in 5x8.
Waverny Collection
Jaipur Living adds the indoor-outdoor Waverny collection to its catalog.
Jaipur Living debuts the indoor-outdoor Waverny collection of flatweave rugs. Available in 6 colorways in subtle designs is made of pure polyester. It carries a suggested retail price of $279 in 5x8.
ADDS TO NATURALS TOBAGO COLLECTION
A Jaipur Living expands the Naturals Tobago range with the braided Abel design.
Featuring lively braided patterns and texture, this new naturals range is made from 100 percent jute. The soft and durable collection features an MSRP of $483 in 5x8.
ATLANTA MARKET EVENTS
In addition to new market introductions, Jaipur living will host two events in its AmericasMart showroom 1-12-F9. The Nikki Chu Decora collection will be showcased at "Colors and Pattern Play" on Wednesday, July 12 from 12:00 p.m. to 1:00 p.m., and will cover the coordination of Nikki Chu indoor-outdoor rugs with Jaipur Living's vibrantly colored Veranda outdoor pillow designs. A special catered vegetarian lunch for customers and press attending.
Jaipur Living's product development team hosts its educational Chai Talk event with Rugs 101 on Friday, July 14 from 3 p.m. to 4 p.m. The talk will inform attendees on the intricate differences between rug constructions, including what to look for in texture, quality and longevity. Chai will be served. RSVP to events@jaipurliving.com.