LR RESOURCES DIFFERENTIATES WITH NEW COLLECTIONS AT ATLANTA INTERNATIONAL RUG MARKET
LR Resources introduces the Gala collection at next week's Atlanta International Rug Market.
|
DALTON, GA -- LR Resources continues to focus on differentiating its product with new weaves and fiber categories, announcing several new collection and product introductions slated for the upcoming Atlanta International Gift and Home Furnishings Market.
"For LR Resources, increases in the first half of 2017 were generated mostly by e-commerce and larger accounts. Our growth with smaller brick and mortar stores has come with some of our newest hand-knotted and tufted introductions, as well as the continued strength of our Naturals collection," said Mike Thompson, vice president and general manager. "LR Resources has been especially successful with its Naturals and hand-knotted collections and launched new machine-made and tufted collections this year," he explained.
 |
"Our Naturals collections are our bread and butter category." -- Mike Thompson, LR Resources
|
The company introduces several new must-see lines at summer markets, including Classic Jute, Gala, Karma, Lavish, and Inside Out:
Classic Jute
LR Resources' Classic Jute collection is an expansion of the company's extensive natural fiber offerings. "Our Naturals are our bread and butter category," said Thompson, who notes that the summer market intro, Classic Jute is crafted with a 100 percent jute face in earthy, solid colors. The line, which is hand-braided with a cotton back for shape stability, retails for $299 in 5x8.
Gala
The company pushes the design envelope in the machine-made category at summer markets, featuring the debuting Gala collection with eight updated classic designs machine woven of heatset polypropylene with a cotton back. Retail is $299 retail in 5'x7'9".
Karma
LR Resources also showcases the new Karma collection, hand-tufted of high density wool using an abrash technique in the field with the pattern rendered in a tight loop. Each of the five colorways incorporates rich colors and lighter tones. Thompson expects the line's affordability and high end style to appeal to summer market shoppers. "What people are saying is that it's a value price point, but it looks luxurious, far more than its $299 retail price for a 5x8."
Lavish
The Lavish collection, a hand-tufted loop pile range, features fashion's newest bright colors in lively folk art and Bohemian-inspired designs. Lavish is made in India of high-density wool for outstanding performance with a cotton backing and offered in three sizes.
Pin Dot
LR Resources will showcase a new transitional collection called Pin Dot, which is hand-tufted in wool and offered in four colorways with a minimalist pin dot stripe motif. As shown in the detail photo above, all colors choices feature off-white grounds ($299).
Inside Out
Thompson said indoor/outdoor also continues to be strong for the company. The new Inside Out collection of indoor/outdoor rugs is crafted of textured polpropylene and has a high-end braided look. The rugs are reversible and sell for $249 in 5x8.