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CAPEL TAKES SUCCESS STORY FROM ATLANTA TO LAS
VEGAS
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Eloquent Garden a hand-tufted wool
neo-traditional collection and a Capel Rugs classic, is
refreshed with a fashion-right grey colorway.
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ATLANTA--Capel Rugs introduced a broad range of new looks and weaves at
Atlanta International Rug Market earlier in July, which it will bring
forward to Las Vegas Market this week at its World Market Showroom,
A-226. The company also expanded existing collections with refreshed
colors and additional patterns. In Atlanta, Cameron Capel, vice
president of national accounts told RugNews.com, "Sales have really gone
on an uptick in the last few months. We had our best April High Point
market ever, and the trend is also very good for July markets."
Reporting
a very positive response from retailers and designers, Capel said, "Our
customers are preparing for an active fall season, and they're hungry
for new, high-value designs with innovative colors, textures and
patterns that can help them stimulate both store traffic and business."
At the
Aug. 2 to 6 Las Vegas Market, as it did in Atlanta, Capel Rugs will
offer buyers a 20% discount when they order five or more of its new
introductions. In addition, the company will serve freshly brewed
Starbucks coffee throughout the day in its showroom at the World Market
Center.
Capel's
featured introductions at the Las Vegas Market include:
Eloquent
Garden, a Capel classic featuring a fusion of Oriental and Persian
design has been expanded with three new colorways, navy, grey and brown.
The neo-traditional collection, hand tufted in India, offers classic
floral motifs rendered in pure wool that is washed for added sheen.
Capel's best-value tufted rug collection retails at $449 in 5x8.
Capel's
best-selling, natural-toned Montauk collection has evolved into the
colorful debuting Montauk II. Handcrafted from pure, durable wool in six
brand new colorways: seafoam, lichen grey, coal, cloud, denim, and
cream, Montauk is backed with heavy canvas for extra stability ($349 in
5x8).
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The new Montauk II will be shown at Las Vegas Market in new
fashion colors.
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The new nature-inspired Daisy Chain collection by Kevin O'Brien for
Capel features stunning floral pattern crafted in India with a loop pile
and cut pile mix. The feminine and bold designs made from 90% wool and
10% viscose in three colorways: dusty yellow, castle grey and red ($699
5x8).
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Capel will present the new Daisy Chain collection
by designer Kevin O'Brien.
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An innovative new Bloomsbury design makes a bold statement with rich
with multi-tones of purple, pink, red, yellow and teal in a tufted 100%
wool rug crafted in India ($449 in 5x8).
Other new
rug collections that Capel will be spotlighting at the Las Vegas Market
include Luxe Shag, a casual, machine woven design in 70% acrylic and 30%
polyester; Sarasota, a bordered design in 100% polypropylene with a
machine tufted construction; Urbanite, a casual design in 100% polyester
with a machine tufted construction; and Cozy Cottage, a bordered design
in 100% polypropylene with a machine tufted construction. All four of
these new designs are made in the United States.
07.30.15
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