Issue Date: 2017 SEPTEMBER , Posted On: 9/7/2017

09072018 Nourison Unveils Colorful Tribal, Southwestern, Bohemian Styles at NY Home Fashions Market
 Nourison goes all out for color in its four new collections to be introduced at New York Home Fashions Market. Shown, designs from the hand-woven cotton blend Baja range.

SADDLE BROOK, NJ -- Leading floor covering and home accents manufacturer Nourison introduces four new collections at New York Home Fashions Market - Navajo, Baja, Rio Vista and Deco Mod - along with new accent rugs, and a range of home accents from Mina Victory.

Navajo from Nourison

The company focuses on colorful tribal motifs, bohemian vives and southwestern influences this season in designs tailored to NY Market shoppers. In the Navajo collection, Nourison incorporates southwestern style with vivid geometric designs. Navajo is power loomed in a blend of 75% polypropylene and 25% polyester.
The new Baja collection features tribal influences, including Moroccan, ikat and kilim trends in warm, sunny colors with a multicolor fringe finish. The hand-woven flatweaves are reversible and crafted of 52% cotton, 23% polyester, 13% acrylic and 12% rayon.

Nourison's new Baja flatweave collection.

The Rio Vista Collection from Nourison is a reversible flatweave range.

Nourison celebrates India's Dhurrie rug designs in the Rio Vista collection, another flatweave line that is reversible for extra wear and versatility. Rio Vista is hand-woven in a wool, cotton and polyester blend.
The popular Passion Collection is expanded at New York Market with a bohemian flair in several new designs in shades of blue, grey and ivory.

Nourison grows its Passion Collection with new designs for NY market.

Tribal, bohemian and southwestern designs have been growing trends in interior design, especially with increasing demand and popularity of eclectic designs and colorful palettes including pink, red, orange and aqua. Fringe has also become a stylish extension to the rug, adding depth and texture.

Nourison answers the resurgence of Art Deco style with Deco Mod.

The Deco Mod collection debuts with Art Deco-inspired designs and graphic patterns. This collection is hand-tufted with a mix of high and low piles and carved for dimension and texture. The new line is Nourison's response to a resurgence of Art Deco style, with geometric designs in tonal and soft neutral hues.


In the accent rug category, Nourison debuts the Jacquard weave Frameworks collection with damask designs in cotton, and the new Rushmore collection with Aztec designs in printed cotton. Natural looks are expanded with decorative accents added to the Casa Bella collection in coir.

The Rushmore collection of accent rugs gets new Aztec designs in printed cotton.

Mina Victory Home Accents offers its on-point interpretations of significant trends to palm prints, tassels and poms across fashion, accessories and home decor with new island-themed palm print pillows with tassel detailing, pastel pillows with a pom tassel border and woven denim pillows. Colors make a fashion statement in tones from bold greens to pink and blue hues.

Nourison's New York showroom windows at the Textile Building at 295 Fifth Avenue are dressed for market with bright and colorful Celestial and Passion area rugs,Santa Rosa accent rugs, and tribal and linear patterns from the Moroccan Shag Collection. The inside windows showcase Prismatic's colorful abstracts designs, highlighting yellow, orange and purple tones, accented with genuine fur, beaded, velvet and shag pillows. There is also a focus on grey hues in abstract and geometric patterns featuring Twilight and Maxell area rugs and Accent Decor and Lynbrook accent rugs.

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