| RUG MAKERS ROLL OUT HOTTEST LOOKS FOR NY HOME FASHIONS MARKET
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NEW YORK -- The Fall 2016 New York Home Fashions Market running from Sept. 19-22 will offer big box retailers, discounters and domestics chains a chance to pick up last minute buys for spring, and shop the rug industry's hottest trends for fall 2017.
Reworking iconic Persian designs and motifs seems to be the "it" look for the fall 2017 retail selling season with many rug vendors reimagining classic Persian motifs for modern tastes. Still, market shoppers will also see new takes on the popular trellis designs featured in the past few seasons, fresh ideas incorporating faded and erased looks (sometimes amped up by judicious use of vivid colors), abstract painterly designs and soft contemporary florals to name some of the other design directions being explored this fall.
But, regardless of style, whether a classic Oushak, distressed Persian design or contemporary art-like look, soft tones of blues and grays remain the colors of the season. That said, some rug vendors continue to venture into bolder color stories, offering buyers rugs featuring hot pinks, vivid reds and bright yellows, for consumer's looking for a more daring statement.
COURISTAN
Couristan offers shoppers a look at its new face-to-face Wilton woven, erased style Vintage collection, crafted of a blend of heat-set frieze polypropylene and polyester. The range features classic Persian inspired designs that include up to 17 colors. The rugs, power-loomed in Egypt, have a pile height of .433". Couristan, 230 Fifth Avenue, Suite 1818, 18th Floor, couristan.com.
Couristan offers an erased antique Tabriz in robin's egg from the Vintage collection.
DYNAMIC RUGS
Featuring a soft palette of blues with accents of yellow or washed-out orange, Dynamic Rugs' Fusion collection marries various design elements, such as faded over-size florals, or brushstrokes for a contemporary look. Dynamic Rugs, 295 Fifth Ave., Room 1018, 212.679.3924. dynamicrugs.com.
Dynamic Rugs' softly colored Fusion collection shown in watery blues and greens.
FEIZY
Feizy tailors its presentation at New York Home Fashion Market to big box and specialty retailers with a diversity of products that has expanded from handmade area rugs to quilts, throws, and bedding in addition to accent rugs and bath mats. Additionally, the company will be capitalizing on its ability to customize products to fit the unique needs of these customers.
In New York, Feizy is highlighting bright colors, and will make a statement across categories with indigo and various tones of blue. The company will show a wide range of mix and match products and various weaves and yarns such as jute, cotton, acrylic and more. Feizy, 230 Fifth Ave., Room 904, 800.779.0877, feizy.com.
Feizy showcases its diversity of home fashions from area rugs to throws and bedding at the New York market.
HAROUNIAN INTERNATIONAL RUGS
Harounian International Rugs (HRI) will showcase a new colorway in its 2016 best-selling Avalon collection. The hand-knotted range, made in India, features a dense pile of finely spun New Zealand wool. Available in sizes 6x9, 8x10, 9x12 and 10x14. The company will also show special accent rug collections for domestics buyers and chains. HRI, 261 Fifth Ave., ground floor, 212.213.3330, hrirugs.com.
HRI's Avalon design 9789 in new Turquoise color combination.
KAS RUGS
KAS focuses on its Generations and Seville collections. Generations features a vintage look with nuanced colors, sheen and texture. Machine woven in Turkey of polyester and viscose with a hi/lo textured effect. Seville, features updated traditional patterns in trendy colors in 100 percent heat-set polypropylene frisee yarn. KAS serves wine and cheese daily from 4 p.m. to 6 p.m. KAS Rugs, 295 Fifth Ave., Suite 819, 800.967.4254, kasrugs.com.
KAS's new Generations rug in design 7006 illustrates the sophistication achievable in machine-mades .
LOLOI
Loloi will present rug collections such as Farrah and its Tangier shag, along with its growing assortment of decorative pillows and throws at New York Home Fashions Market. The company works with customers attending this market to create specialized programs and products. Loloi, 295 Fifth Ave., Suite 1006, 866.362.1424, loloirugs.com
Classic Moroccan style is recreated in Loloi's Tangier shag, hand-tufted of 100 percent polyester..
MOHAWK HOME Mohawk Home is slated to unveil more than 100 new rugs in a range of styles, including woven, printed, tufted and indoor/outdoor, at the Fall 2016 New York Home Fashions Market (read full story).
"The New York Home Fashions Market is all about our Mohawk Home brand, since the show is geared more towards our big box retailers," Mohawk Home's marketing communications manager, Hope Hankins, told RugNews.com. "The new rugs capitalize on the latest home design trends, and range from classic traditional styles to modern artistic motifs. There's something for everyone in this group of exciting new introductions." Mohawk Home, 295 Fifth Ave., Room1412, mohawkind.com.
Mohawk Home adds to its EverStarnd Antiquities collection, inspired by ancient Persian hand-knotted rugs.
MOMENI
Momeni's new Brooklyn Heights line reworks classic damasks, trellis motifs and oriental designs in a palette of ivory, blue and gray. The super-soft collection is machine made on Wilton looms in Turkey using heat-set polypropylene and polyester yarns. Momeni, by appointment, call 201.549.7220, momeni.com.
Momeni debut's Brooklyn Heights, which reworks familiar designs, such as this trellis one, in a soft palette of ivory blue and gray.
NOURISON
At New York Home Fashions Market, Nourison focuses on soft neutrals in ivory and grey, and watercolor hues. Highlights at market include new accent rugs from Accent Decor, Catalina, Sagamore and Waverly collections, along with Valhalla and Sapphire shags, and Celestial area rugs with vivid designs in saturated colors.
In addition, the growing Mina Victory Home Accents range will showcase indoor/outdoor watercolor, stonewash and heart-shaped shag pillows in a fun palette of celadon, cream, lavender, rose and deep red. Nourison, 295 Fifth Ave., Suite 114, 212.545.1030, nourison.com.
Nourison focuses on soft colors for the fall market, such as this new accent rug from the Sagamore collection.
OBEETEE
Obeetee unveils a new showroom space for the 2016 edition of the NY Home Fashions Market giving the company plenty of space to preview Lhasa. The hand-knotted range features a jewel-toned traditional Oriental styled design. Obeetee, 137-139 W. 25th St., 12th Floor, 212.633.9744, obeetee.com.
Obeetee showcases the jewel-toned Oriental style Lhasa rug.
ORIAN RUGS
With a new space to better display its growing assortment, Orian Rugs, which will have a barista on site from 8 a.m.-11 a.m. Monday-Thursday, debuts its brand new Carolina Wild Next Generation and Silk Touch collections. Next Generation features a palette of more than 24 color combinations, rich texture and a range of transitional styles new to Orian's portfolio. The new Silk Touch offers a neutral palette of colors, smooth hand and plush feel. 1261 Broadway, Suite 1108, 800.845.9729, orianrugs.com.
From Orian's brand new Carolina Wild Next Generation, Arabian is pictured in seablue.
ORIENTAL WEAVERS
Oriental Weavers unveils the machine-woven in the U.S. Jayden collection for New York Home Fashions Market. Featuring simplified traditional looks in a contemporary palette of blue, yellow and red, the machine-woven range is made of a textured polypropylene and lustrous nylon fiber. MSRP is $249 in 5'3"x7'6". Oriental Weavers, 295 Fifth Ave., Suite 719, 212.256.0092, owrugs.com.
Oriental Weavers' new Jayden features simplified traditional designs with contemporary colors.
SAFAVIEH
Safavieh focuses New York Home Fashions Market on its tribal-style Amsterdam collection and Madison, which pairs brilliant colors with classic area rug designs. The power-loomed Amsterdam features expressive tribal patterns etched in vivid detail against a rich earth tone pile. It is made of soft polypropylene in Turkey and carries an MSRP of $422 for 6'7" x 9'-2".
The Madison range takes a modern approach to traditional Persian designs. Power loomed in Turkey using a durable blend of 65 percent polypropylene, 21 percent jute, 7 percent polyester and 7 percent cotton, the transitional collection carries an MSRP of $483 in 6'7" x 9'-2". Safavieh, 902 Broadway (at 20th St.), Mezzanine, 212.477.1234, safavieh.com.
Safavieh's Madison range reworks classic Persian motifs with modern colors.
TAYSE
Tayse, which earlier this year debuted its first New York showroom in the Textile Building, highlights Claire from the new Peyton collection. Peyton is a vintage-style line that features a distressed effect with tones of indigo, charcoal, beige and cream. 295 Fifth Ave., Suite 902, 800.768.9969, tayse.com.
Tayse highlights Claire from the new vintage-styled Peyton collection.
TRANS-OCEAN BY LIORA MANNE
Trans-Ocean will be open by appointment during New York Home Fashions Market. The company will showcase its Everywear rug line suitable for indoor-outdoor use, and the popular Front Porch indoor-outdoor accent rugs and beautifully hooked dec pillows, all designed by Liora Manne.. Trans-Ocean, 914.949.5656, transocean.com. 
From the Playa collection in Trans-Ocean's Everywear line, the Flower design by Liora Manne is shown in the Cool colorway.
UNITED WEAVERS
United Weavers places heavy emphasis on the Studio collection of heat-set hand-carved olefin rugs, retailing at $99. Patterns that replicate the look of wood floors are expected to be market hits.
Other collections include Antiquities featuring eight-color designs in ultra-plush 100 percent polyester with cotton back; the Encore and Encore Kitchen collections feature double-sided printed nylon loop designs; the promotional Nouveau collection of eight-color heat-set olefin designs; and the Weathered Treasures collection of eight-color distressed-look designs in a super heavyweight construction. United Weavers, Prince George Ballroom Complex, 15 E. 27 St., 800.241.5754, unitedweavers.net.
Taking its cue from high-end designer rugs, United Weavers' Studio collection mimics the patterning of wood floors in hand-carved olefin.