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04162016 Jaipur Living Adds 300 Products To Portfolio, Reveals Fresh Look

4/16/2016
JAIPUR LIVING ADDS 300 PRODUCTS TO PORTFOLIO, REVEALS FRESH LOOK


Jaipur debuts a range of new rugs in a variety of constructions and price points for market shoppers.

HIGH POINT, N.C. -- After recently renaming itself to Jaipur Living, Jaipur is adding more than 300 new products to its portfolio, including rugs in a variety of new constructions and price points, for High Point Market. It will also debut a fresh lifestyle-driven showroom, featuring trend vignettes, for attendees to browse.

The spring session, opening tomorrowApril 15, 2016, will offer attendees a first look at the new designs in key categories, including flat weaves, indoor/outdoor, naturals, machine made, hand-tufted, poly-tufted, solids, handlooms and hand knots. 

Jaipur Living's designer series will also see updates to popular collections from Kate Spade New York Home, Jennifer Adams, Nikki Chu, National Geographic Home, and Traditions Made Modern. 

Buyers will experience a color-coordinated, layered showroom, based on some of the company's favorite trends culled from the design teams travels and collaborations.

DESIGN MUST-SEES


Jaipur has crafted its own color palette exclusive to the company with deeper shades and richer dimensions.

"We have focused on what our customer asked us for, and much more. Bold colorful patterns in flatweaves and mixed materials with jute--what we call our new naturals with a twist," said Li Kurczewski, creative director, Jaipur Living. "We will forever love Moroccan vintage rugs and are taking them to new heights, along with reinterpreted kuba cloth patterns embracing indigenous designs from all over the globe. For contemporary lovers, we have abstract water color paintings coming to life in art silk, and a showroom experience much different than the rest, hand-serving mint tea and playing an edited playlist curated by Mitchell Dill of Detroit-based Two Cheers.

"We have crafted our own personalized color palette exclusive to Jaipur Living--an assortment that is deeper in hues, and richer in dimension," added Kurczewski. "You will see this in our 'Lake' display in the showroom, dripping with inky indigos, cobalt and a touch of neutral."

Adds Asha Chaudhary, president, Jaipur Living. "I have never been more excited to welcome attendees into our showroom than I am for this upcoming show. From our fresh product introductions and trend vignettes to our event lineups, I have no doubt our customers will be surprised and delighted at every turn." 

To learn more about the company's rebranding, read the full story.

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