04152015 LR Resources New Intros, 2015 Catalog and Second High Point Showroom

DALTON, GA - Affirming its commitment to an expansion into home accents and the positive growth of its rug business, LR Resources will be showing for the first time at both Showplace (3451) and the Suites at Market Square (M8007).  With double the exposure, the company is expecting good attendance - not just at its own showrooms, but for the market as a whole.  "We've had a very good response to invitations, both personal and via email, and the traffic we expect mirrors the direction of the rug business which is building steadily," says Mike Thompson, sales vice president and general manager, LR Resources. 

"Most of our larger customers are coming, and we've got good appointments with the majors. But what makes or breaks High Point markets are the mid-sized and mom and pop stores.  We'd like the market to attract more of them, and we'd like to see more participation from regional stores," Thompson explained.

The company's main showroom at Showplace will focus on rugs. "We will have some pillows in the rug showroom and some individual examples of the accessories customers will see in our accents showroom, where we highlight only natural fibers. We took the second showroom because people who don't necessarily buy rugs are less likely to shop for accessories at Showplace."

At the rug showroom, customers will see a new collection called Glamour. "It's unique in that it is a very tightly tufted wool and viscose blend.  The content is 80/20 wool and viscose, but the viscose is spun into the wool. The result is a rug that has a much softer hand, and the texture is less fuzzy; it has a really tight loop and a dense pile." The Glamour collection is hand-tufted in India; retail is $399 for a 5x8 rug. 

For High Point, LR Resources is expanding the Antigua collection, a machine-made range of traditional and transitional designs; the Oushak line featuring Turkish-looking designs in hand-spun wool with Persian knots; Nisha, a hand-knotted sari rayon art silk collection in traditional and transitional styling with vibrant colors; and adding new designs to the Naturals collection, which combines jute and chenille with a secondary back for stability. New SKUs have also been added to the Elite jute rug program.

The company's Naturals and Elite rugs will also be shown at the Suites at Market Square, in addition to new pillows in all natural jute and chenille yarns. The accent line also features cotton, jute or blends of both yarns in items from poufs, pillows and accent rugs to baskets and table runners.

At market, LR Resources will distribute its new 184-page catalog featuring 28 rug collections, which can also be downloaded at lrresources.com.

04.15.15