04152015 Nourison Unveils 3D Odyssey Rug; New Designs in Twilight Collection

SADDLE BROOK, NJ - Building on the success of their new Twilight collection, leading floor covering and home accents manufacturer Nourison, today released new Twilight styles including a dramatic Odyssey rug with a 3D-like effect. The Twilight collection debuted in Las Vegas and Atlanta Markets in January. The collection, which has a supple feel and luxurious look that rivals handmade rugs costing thousands of dollars more was an instant hit with buyers and designers, according to the company.  

Nourison's design team quickly got to work on new styles which will be shown at High Point Market this week, April 18 to 23. One of the new styles, called Odyssey has a depth and texture that seems almost three-dimensional even though the rug is an even pile height. The effect is created by weaving closely varying shades of yarn, not by printing, to achieve the proper shading to create the illusion of depth. The design of the rug was inspired by a theme of space exploration.

"When I challenged my team to create a rug that gave the illusion of depth, I think some of them thought I was crazy," said Alex Peykar, principal of Nourison. "We tested many times to make sure we had the right yarn colors and loom. Once we saw it taking shape on the loom, we knew it was going to work and that it would be a statement piece."

Nourison will display the Twilight Collection, featuring the Odyssey rug, at High Point Market in InterHall Space IH101.

04.15.15